Jaipur Literature Festival at Boulder

Bringing the Jaipur Literature Festival to Boulder

Communication Strategies, Marketing and Communication, Media Relations, Our Thoughts, Public Relations

“What is the Jaipur Literature Festival?” Admittedly, it’s a question we had to ask when we were approached to develop and execute a communications strategy for the first-ever Jaipur Literature Festival at Boulder (JLF@Boulder). Then it was a question we had to answer countless times when talking with the public and reporters. It’s one thing…