James Royer
Director of Integrated Marketing
With a background in public relations, marketing and journalism, I fell into a digital career and now boast over 23 years of experience. Balancing my career in both agency and brand roles, I am an integrated digital marketing, social media and content strategy leader.
I pride myself on seeing the bigger picture and aligning efforts to drive incrementally greater results through an integrated approach.
My dedication to halting the thumb scroll using ingenuity and scientific approaches has garnered consistent acclaim, with numerous industry awards and acknowledgments highlighting my work as best in class. Among these accolades, a notable achievement involved spearheading the Kansas City Chiefs’ recognition as one of the top 10 brands on social media, as praised by Jonah Berger, the esteemed author of “Contagious” and “Magic Words.”
A native of Michigan, I am a through-and-through sports guy. I enjoy hiking, carpentry/woodworking and being a husband and dad to three boys.