blog image grpah showing the number of connected objects expected to reach 50bn by 2020

Communicating the Internet of Things: 
The Media’s Interest Lies in Business Cases, Not Gee Whiz Gadgets

So far in 2015 one of the biggest tech story trends has been the Internet of Things, or IoT. If you’re not familiar, the term simply refers to devices that communicate via the Internet without specific human direction each time. Some of the more well-known examples are…

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PR Vendors: How to Choose the Best Monitoring, Media Database and Wire Service Options for Your Business (Part II of III)

Welcome to part two of my series “PR Vendors: How to Choose the Best Monitoring, Media Database and Wire Service Options for Your Business.” If you missed “PART I: Social, Online and Traditional Media Monitoring,” I hope you’ll take a minute to check it out now.