Facebook started out on college campuses, but does that mean it should be the new forum for college classrooms? This article, “5 Best Practices for Educators on Facebook,” claims it should. It’s obvious that a great majority of students spend hours every day online – updating their status, tagging pictures from the weekend or just…
Forbes recently published an article titled “Vaclav Havel and the Velvet Revolution in the Age of Social Media”. Having spent time studying in the Czech Republic, and recalling that social media didn’t exist during the Velvet Revolution, I wondered what might have happened if such technology had been in the hands of the 500,000 citizens…
This great infographic from Mashable points out how Pinterest is driving more traffic to retail sites than G+, but I’m not sure that’s a fair comparison. As much as I want to believe G+ is changing the game, I don’t see it yet. So, I’m not surprised that Pinterest, Yahoo!, Twitter, YouTube and Facebook are…
It seems as though the economy is finally taking off, at least that’s what it looked like at the Consumer Electronics Show (CES) in January. This year, CES broke attendance records with more than 153,000 people descending on the Las Vegas Convention Center to see the latest electronic gadgets. This show remains the largest tradeshow…
Today, it would be too easy to write about the Change.org petition that got more than 100,000 online signatures in 24 hours. I could go on forever about how social media is changing the balance of power between corporations and consumers. Instead, I’d like to ask this simple question: what in the hell did you think…
image by tome213At least once a week I see a tweet about how interns should not be doing a company’s social media. Many people can cite the epic Marc Jacobs intern Twitter meltdown as a reason, but the major argument against an intern creating strategy for your social media campaign is that they don’t know…
Recently, Forbes Magazine featured a story titled, “Why Millennial Women Are Burning Out At Work By 30.” I am nowhere near 30 but I still found this alarming, and somewhat familiar. Busy young women are turning to prescription drugs and therapy just to get through their work days. I’m a Millennial Woman, and I have…
The information coming out of Penn State becomes more disturbing by the hour. At this point, Jerry Sandusky is facing 40 criminal counts for sexually abusing children. Football coach Joe Paterno has been fired. Graham Spanier, one of the nation’s longest-serving and highest-paid university presidents, voluntarily resigned, and will no longer serve on the board…
Starting in 1991, Metzger Associates was one of the nation’s first high-tech public relations agencies – and one of the last left thriving after the decline of traditional media. From the first websites to the first social media campaigns, we’ve re-invented our team in 2011 to become one of the first fully integrated digital communications…
Put your data where your mouth is The SEO community has been quick to proclaim that Google+ Business Pages will be good for a company website’s SEO: Use Google Plus for your business website and you will be guaranteed to see an increase in your SEO rankings. -Zachary Williamson Google will obviously monitor activity and…
Comprise earns national recognition for integrated communications capabilities!
We do the hard stuff to tell our clients’ stories.
From website design to B2B marketing to social media, we understand what it takes to tell your story in today’s digital age. That’s why Inc. and the MarCom Awards recognized our ability to make the complex compelling and relatable.