“Find a job you enjoy doing, and you will never have to work a day in your life.” – Mark Twain As a kid, I was lucky enough to have my grandparents living nearby, so I saw them often. My mother’s father didn’t like his job very much, and he spent most days longing for his…
You’ve likely heard a lot about “SEO” in the last decade. An acronym that stands for “search engine optimization,” SEO is the process of improving a website so that search engines like Google, Bing and others rank it highly on their results pages, thereby improving its visibility. With better visibility on search engine results pages…
As Comprise’s VP of Digital Services, I presented a webinar at this year’s Fort Collins Startup Week detailing what we know about Google’s Page Experience search algorithm update coming in May, how to find out if your website might be affected and what you can do right now to improve page experience for your site’s users.
Social media is one of the most important tools a company can embrace. In 2020, there were some 233 million social network users in the United States, the equivalent of about three-quarters of the country’s population. By 2023, that number is expected to increase to approximately 257 million. Last year, the average daily social media…
In a normal year, right about now, Fort Collins Startup Week would be finalizing all of its speakers, venues and happy hours in time for the week-long event at the end of February. In fact, last year the event was probably one of the last big networking events entrepreneurs and startup founders in northern Colorado…
We are celebrating the launch of a new client website! The Massachusetts Housing & Shelter Alliance (MHSA) selected our agency to develop a new and improved website that would be more user friendly and better communicate their message.
How do you know when your website needs to be updated and how significant an undertaking that project might be? Based on our experience in helping clients improve their websites to support business goals, we’ve developed a list of six signs that indicate it’s time to devote some attention to improving your business’s website.
This year, I attended my eighth (!!!) MozCon in Seattle. On the way to the convention center from the airport, my Lyft driver asked what brought me to town, and I told him I was attending one of the world’s largest and best conferences on search engine optimization. There was a thoughtful pause before he asked me, “how do you optimize search engines?”
Running a business involves a host of responsibilities to make the company a success, including managing money, customers, technology and marketing. However, what goes into your website and your email outreach to your customers are probably among the most crucial areas, which also may be one of the most commonly overlooked or dismissed. Following a…
Have you checked your Google Analytics data lately? Noticed an unusual bump in referral traffic? On the surface, it may seem like a good thing, but digging a bit deeper often uncovers something like this…