More than 80% of Gen Zers can identify a brand based solely on audio cues, per a recent social media branding report. In a world where attention spans are fleeting and digital content helps drive revenue, brands constantly seek new ways to captivate audiences. Enter brand sounds. While not necessarily a new phenomenon, “sonic memes”…
When the British Museum in London reported roughly 2,000 objects as stolen, missing or damaged in August, how did it almost instantly receive 60 items back, with a further 300 identified and due to be returned imminently? A well-designed website. The tactic paid immediate dividends for the museum and demonstrates the power of a website…
With 75% of CMOs feeling heightened pressure to “do more with less” this year — yet 86% believe they must enact significant changes to achieve sustainable growth — now is the time for you to think about how to win with your website in the year ahead. Just a few years ago, websites with flashy…
Do you want to know how your website can go from benchwarmer to most valuable player in the battle for audience attention in today’s competitive digital space? Just like in sports, where skills, strategy and performance define champions, a website should aim for a similar level of excellence to help your business achieve its goals.…
In May 2023, fake AI-generated images accompanied a false report of an explosion at the Pentagon, causing confusion and triggering a small dip in the stock market. The incident sparked public discussion and debate regarding the use of machine-created imagery and how to determine whether an image was generated by AI. But is the hype…
Artificial intelligence is changing the digital world. Generative AI tools make content creation, image generation and other complex operations possible based on simple instructions. Code generation for website development is one example of a place where AI is already making a sizable impact. Developing code can be very complex, and subtle differences in the way…
Comprise recently collaborated with the Boulder Symphony & Music Academy on a comprehensive rebranding project encompassing the organization’s visual identity and website. In 2023, the Boulder Symphony & Music Academy proudly unveiled its new logo to the public, followed by the launch of its revamped website. And I can tell you firsthand that there’s nothing…
A website provides credibility and is an incredible way to market your business. Being accessible online is an invaluable investment these days. We live in a technology-driven world — if you don’t keep up, you’re falling behind. So how do you know when it’s time to invest in a website redesign? A few questions to…
New year, new trends! 2021 is coming to a close, and it’s time to figure out what to expect in the world of web design come 2022. Now, more than ever, we are living in a time where the user attention span is continuously diminishing. Websites don’t have long to make an impactful first impression…
In this video, Jennifer Stevens, Creative Director at Comprise, talks about the importance of website accessibility in order to make your website a place for everyone. As a business owner, it is important to recognize that about 57 million Americans have some sort of disability ranging from color blindness to deafness– all affecting the way…
Comprise earns national recognition for integrated communications capabilities!
We do the hard stuff to tell our clients’ stories.
From website design to B2B marketing to social media, we understand what it takes to tell your story in today’s digital age. That’s why Inc. and the MarCom Awards recognized our ability to make the complex compelling and relatable.