Why is Social Media Beneficial?
engagement & communication
Company mission, vision & values emphasis/spotlight
Social media is an essential component of any successful marketing strategy in our modern world. With social media usage on the rise, new platforms emerging frequently and best practices and trends changing at a moment’s notice, keeping up with the latest can be challenging. That’s why we stay informed and adapt our approach accordingly to help our clients reach their engagement, click-through and conversion goals.
Our team of social media experts has extensive experience developing comprehensive social media strategies for organizations across industries. We seamlessly integrate into our clients’ marketing teams, taking the time to understand their business goals, target audiences and brand voice to create compelling content that resonates. Whether developing content for a single profile or managing a robust, multiplatform campaign with design and paid advertising, we help businesses achieve their social media goals — whatever they might be.
Our data-driven approach incorporates different metrics to optimize campaigns and improve ROI, ensuring that our clients’ social media campaigns are effective and provide measurable results. Let Comprise help you take your social media presence to the next level.
Our social media expertise
- Social media strategy and management
- Client and competitor audit
- Hashtag and keyword research
- Multiplatform proficiency: Facebook, Twitter, Instagram, TikTok, LinkedIn, YouTube, etc.
- Paid advertising
- A/B testing
How We Measure Social Media
Measuring social media performance is essential to optimizing campaigns and achieving the goals that move our clients’ businesses forward. We can measure social media in a multitude of ways. While there are many metrics to monitor, we focus on engagement as a critical driver of brand amplification, conversions or click-throughs. Our monthly impact reports pull the previous month’s data for clients to see in real time, and we also develop a summary to put it all into context, helping deliver the measurable results that propel successful campaigns.