Reimagining Trade Shows: A Continuation of Our Earlier Journey
The rebound for trade shows has not been as robust as in other business sectors. While the figures for attendees and revenue in 2022-2023 indicate a marked improvement over the trying years of 2020-2021, revenues remain over 20% below the thriving pre-pandemic levels of 2019.
The Truth About PR Coverage: Separating Real from BS
Many PR “pros” peddle fluff that looks vaguely impressive but is pure BS as far as legitimate PR coverage is concerned. We’re exposing the shady games, grifts and AI-generated fake news bad agencies try to pass off as earned media wins.
Sierra West Group taps Comprise for website redesign project
Comprise’s award-winning team of designers and developers will collaborate to revamp the construction consulting firm’s online presence and create a modern, user-friendly website that showcases
Building PR like Springsteen
Just as Bruce Springsteen started in Asbury Park, NJ, and built his fanbase in ever-expanding circles from there, Comprise uses a “core-out” approach to PR.
Facing the Reality: Striking a Balance with Climate Change Communications
Communicating effectively on climate change requires a delicate balance — conveying the scale of potential suffering from rising temperatures, sea levels and other impacts without apocalyptic rhetoric fueling a counterproductive sense of doom. This post explores how to urgently illustrate the crisis in visceral terms while leaving room for hope and solutions.
Comprise partners with iTK Technologies to amplify first-of-its-kind AI-powered software
The leading integrated communications agency will help iTK publicize its operational intelligence platform that allows businesses to supercharge their enterprise resource planning software BOULDER, Colo.
The Comprise Guide to Incorporating Employee Advocacy into Your Social Media Strategy
One often-overlooked aspect of any business’s successful social media
strategy is harnessing the power of employee advocacy — where your staff engages and shares content through their personal channels.
The Difference Between Organic and Paid Social Media Advertising
Social media’s influence on purchase decisions is growing. But what generates the best results between organic social media marketing and paid social media ads? We examine both and the different impacts on customer behavior.
Comprise acquires VisiTech, Inc.
Comprise acquired VisiTech, enhancing the agency’s communications capabilities in the tech and telecommunications sectors. Key VisiTech personnel are bringing their niche expertise and fresh ideas to the Comprise team, ensuring a smooth client transition.
The Comprise Guide for Cannabis Marketing Agencies to Stay in the Green
Cannabis marketers are often tasked with accomplishing more with limited budgets. While the industry is positioned for tremendous growth, it is also faced with substantial challenges. Learn how effective communication strategies can help cannabusinesses stay competitive.
7 Similarities Between Media Training and Championship Football
The San Francisco 49ers and Kansas City Chiefs are set to square off for professional football supremacy in Las Vegas, Nevada on Sunday, Feb. 11.
Comprise named top agency in several business, PR and marketing awards programs
Inc., Business Intelligence Group, PR Daily, PRNEWS and Global Agency Awards all recognized the results-driven agency among the year’s best BOULDER, Colo. — Dec. 19,