News & Views

Creating dedicated fans, whether in rock and roll or PR, helps ensure success.

Building PR like Springsteen

Just as Bruce Springsteen started in Asbury Park, NJ, and built his fanbase in ever-expanding circles from there, Comprise uses a “core-out” approach to PR.

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climate change communications sign with image of globe that says "One World"

Facing the Reality: Striking a Balance with Climate Change Communications

Communicating effectively on climate change requires a delicate balance — conveying the scale of potential suffering from rising temperatures, sea levels and other impacts without apocalyptic rhetoric fueling a counterproductive sense of doom. This post explores how to urgently illustrate the crisis in visceral terms while leaving room for hope and solutions.

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Comprise and VisiTech PR logo

Comprise acquires VisiTech, Inc.

Comprise acquired VisiTech, enhancing the agency’s communications capabilities in the tech and telecommunications sectors. Key VisiTech personnel are bringing their niche expertise and fresh ideas to the Comprise team, ensuring a smooth client transition.

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